What is Final Expense Insurance, And Who is Our Target Market?

Many people die without life insurance and leave the burden on their family to pay for the funeral. We sell final expense life insurance policies designed to cover funeral costs. In most situations, we can insure almost anyone age 0-85. Most can qualify even with existing health conditions. Final expense insurance provides a valuable service to our community and the families of the people that need our help the most. Final Expense is about offering a product that everyone needs, educating our community on its importance, and helping families. There is no better feeling than providing a product and a service that assists people at one of the most difficult times in their life.

How Many Carriers Do We Offer?

The Spurgeon Group only represents 1 company… Lincoln Heritage Life Insurance Company®, “The Leader in Final Expense”. Lincoln Heritage sells over $150 Million per year in new business; more than any other Final Expense Company in the US! With over 61 years of experience in the industry, they have streamlined the process with an in-house lead program, an electronic application (eApp) or a one page paper application, liberal underwriting guidelines, next day pay, health/dental benefits for qualifying agents, residual income opportunity, and company incentive trips. We have no need to complicate the process when we have the best the industry has to offer. At The Spurgeon Group, our agency represents Lincoln Heritage exclusively in 8 states, and in just 10 years is among the top 10 agencies in the nationwide with Lincoln Heritage. In the last 3 years we have sold over $15 Million of Lincoln Heritage's business.

I've Seen Ads from Other Companies and Agencies, What Separates The Spurgeon Group?

I have been in sales management and training since 2001 and have learned the things needed by agents to be successful. I've hand built my agency one agent at a time through a detailed training system that consists of field training, webinar training, classroom training, and conference call training. These trainings are available on a regular basis for all agents to access. We have a step by step process in place to take out the guess work of what you need to do to reach YOUR goals. The Spurgeon Group has a full training system in place to help you succeed whether you are new to sales, just recently licensed, or coming from another insurance company. There are agents in our agency with no sales experience succeeding. You will receive 100% support from me and our Managers in your business. The Spurgeon Group has experienced 83% sales growth since 2021, so there is a solid foundation and path already in place for you to follow. There are no short cuts or get rich schemes here, but if you work hard and dedicate yourself, you truly have unlimited income and growth opportunity.

What Experience Is Required?

None! No Sales or Work Experience Required! We will train you regardless of experience.

We only require:

  • Positive Attitude
  • Competitive Nature
  • Good Work Ethic
  • Self-Starter
  • Self-Motivated
  • Trainable
  • Coachable

What Previous Career Paths Transition Well to Selling Final Expense?

There are a lot of people who have experienced sales and business success, but they do not have RESIDUAL INCOME. Lincoln Heritage has a great opportunity that provides up front commission and residual income. We have successful agents/managers from all walks of life and experience levels. All you need is a positive attitude and a great work ethic. Some examples include:

  • Recent High School or College Graduates
  • Business Owners
  • Network Marketers
  • Real Estate/Mortgage Agents
  • Auto Sales
  • Sales Management
  • Outside Sales
  • Cable/Telecommunication Sales
  • Inside Sales
  • Speakers or Sales Trainers
  • Time Share Sales
  • Door to Door Sales or Canvassing
  • Customer Service Reps
  • Bartenders/Waiters/ or Food Service
  • Athletes (Anyone with a competitive nature)

Is an insurance license required for this position?

Yes, a life insurance license is required. You do not need a health insurance license or a property and casualty license. Errors and Omissions insurance is not required either. If you do not already your life insurance license, then we have a web based online study program that you do at home on your own time to prepare you to get the license.

What Does the Average Producing Agent Make Their First Year?

New agents with zero work/sales experience typically average $45,000-$70,000 their first year. Your income will depend on how well you implement our training, and how much time you dedicate to spending in the field.

What Can A Top Producing Agent Earn in Their First 12 Months and Beyond?

If you are someone that is willing to spend 50+ hours a week in the field selling, mimicking our sales training, and working 20+ leads a week, you can make anywhere from $80,000-$150,000 gross income in your first year!

Is This Network Marketing or Multi-Level Marketing?

No. Lincoln Heritage is a life insurance company. Final Expense Life Insurance sales is a lead driven business. 70%+ of our agency's sales come from the Lincoln Heritage lead system. You can make sales to your friends, family, and warm market if you want to, but that will not build you a long-term career with consistent income. We also train you to get referrals and do seminars/workshops through the leads.

What Are Most Agents Making in Pay Thru (Residual + As Earned) After 1 Year?

Most average writing producers will make $1,500 to $2,000 a month after just 12 months in business, on top of their normal commissions. This check is paid out at the beginning of each month. This number can fluctuate based on the number of policies you retain and the amount of business you write. A top producer can exceed $3,000/month residual income within a year.
How nice would it be starting with a monthly check every month, based on the policies you've already sold?

How Many Hours Will I Have to Spend In the Field Working Leads?

To be successful at this you need to spend 40 hours a week in the field working your leads. The more time you put in the field (especially your first 6 months to a year) the easier this will be, and the more money you will make.
If you are looking for another product to sell or for a part time job, this is NOT the opportunity for you. We are only looking to hire FULL TIME agents for our lead program. If you are transitioning from another career, then we are looking for a full transition within 90 days.

How Many Leads Will I Receive?

Most agents take 15 to 20 fresh, local, exclusive leads a week. No minimum or maximum number of leads are required.

What is the Average Closing Ratio?

Our agency averages 40 policies written for every 100 leads taken. We work referrals, do seminars/workshops, and sometimes write multiple policies in one household.
If you are closing less than 33%, you are doing something wrong. You really should be around 40% closing ratio. If you are struggling, all you have to do is ask for assistance and we will help you to make the necessary adjustments to get your ratios up and be successful.

How Does Our Training Work?

We do product knowledge and administrative training through our training website. We have a 3-day training class for all new agents. This training teaches you the scripts, the presentation, and how to handle the objections. It is done via classroom training and role play. You must attend this before you start receiving leads. After that you will do field training with one of our top producing agents/managers for 3 days. You will then start going out working leads by yourself. For the next 4 weeks you will do field training 1 day per week with a top producing agent/manager. There is also a 30 minute training conference call held each week.

Why are Our Leads so Good?

Lincoln Heritage walks the fine line of obtaining the best quality lead for the cheapest price. They are obtained through our Television commercials, our direct mail program, and digital advertising. Most leads are within 3 to 15 days old and have not been worked by any other agents.
Lincoln Heritage invests millions of dollars each and every year continually testing different leads to guarantee that we have the best Final Expense Leads out there!
We order you leads in the counties you would like to work. You must be willing to work within 60 minutes of where you live, but we'll always keep you as close to home as possible.
Plus we've ran TV commercials in every major area in the country for years, making us a household name. Whether you're working a direct mail lead, or a TV lead… our company name is branded in the senior market making it easier for you to sell!

What Is the Average Monthly Payment for Our Clients?

$50-$65 a month is the most common. It varies in different territories. We can go as low as $15 a month.

What Type of Life Insurance is This?

We sell whole life Final Expense Policies, designed to cover funeral costs. The clients designate who they want to be their beneficiary. This means it accrues cash value, has no increasing payments, no decreasing value (as long as monthly premiums are paid), and most people qualify (even those with pre-existing medical conditions)

Do You Sell any Other Products?

No, we sell Final Expense Life Insurance with one company! (Remember, the Jack of all Trades is a master of none!) Why would you want to, if you can simplify and make MORE MONEY selling one product?

What Does a Field Agent's Average Day Look Like?

Our agents are out in the field working 15-20 fresh exclusive leads a week. You have the ability to set and work your own schedule, but you need to commit to a minimum of 40 hours a week to be successful. In the Final Expense market day time is the prime time to work. Seniors do not want to do business at night. It's recommended that you start in the field by 9am and put in a solid, full day's work. Most of the time is spent talking with people in their homes. This is a true outside sales business with leads provided.

What is Lead Financing?

Lead financing simply means, we give you leads at no up-front cost to you. When you sell a policy, we use half of your commission to pay your for leads if you owe lead costs. If you don't have any lead cost, then we don't take anything. We have to charge for leads because it's the only way we can produce a quality lead. This is what puts us in front of quality prospects and allows us to out-produce every other company in the final expense market.
We don't have any finance charges, and we continually improve and test our leads to ensure you are getting the best leads available.
Companies that offer no cost or low-cost leads have to make it up somewhere. Either they offer a lower commission, a lower quality lead, a non-exclusive lead, or they do not let agents get residual income.

Do You Have Chargebacks?

Yes. All insurance companies have pro-rated chargebacks if the client cancels within their first year, but we finance the charges. For example, if you owe $500 in chargebacks, then we will not hold all your commission until it's paid like most companies do. We do a 50/50 payback on chargebacks just like leads. Let's say your commission is $400. We will use $200 to pay toward the chargeback and $200 goes to you. This keeps your cash flow going.

How Can You Make $100K+ a Year Selling $60/Month Policies?

Volume! These are small policies for a small premium, but we sell A LOT of them. The Spurgeon Group has written over 20,000 policies in the last 3 years!

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